Rihanna’s Rebelle Perfume

Rihanna’s new perfume Rebelle is set for Release in the early part of December, just in time for the Christmas Holidays. Rihanna has long been known to mix different existing perfumes to create her own signature scent and said she wanted her own perfume to reflect her roots in Barbados as well as her life in New York and Los Angeles.

Rihanna Rebelle perfume fragrance

Rihanna's Rebelle perfume and fragrance

Fred Purches, chairman and chief executive officer of Parlux Fragrances Inc – which has been working on the perfumes with Rihanna – said the company is also planning on eventually launching a men’s scent with the singer. Of course who wants to be associated as the man in her life.  The last one was really abusive and general not something I would to be paired with in any fashion.

Her fans actually chose the name on her Facebook account by a staggering 68% choosing this name.  Of course this young generation likes words that are spelled incorrectly.  I just assumed they would want a name they could text easier like RBL>-{. It seems that she’s got a sexy, near-nude ad campaign to support this new fragrance.  Did her fans vote for that too? Her first fragrance is set to bring in 80 million in sales.  The company making the second one would be satisfied if sales only hit the $50 million mark. Rebelle is priced at $59 for a 3.4-oz eau de parfum spray and $30 for the body lotion, while a special holiday pack featuring Rihanna’s latest CD and both of her scents will be available for $118.

What scents are in the Rebelle perfume? Described as a feminine “gourmand chypre” blend, Rebelle features top notes of strawberry, ginger, and plum; a heart of vanilla orchid, heliotrope, and cacao absolute; and a base of musk, amber, coffee, and patchouli. Named after her grandmother’s nickname for the singer, the new scent will appeal to both sensual and edgy sides.

“Rebelle by Rihanna” will be available Spring 2012, but the singer has already started wearing the scent to generate buzz among those close enough to catch a whiff.

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1 Response to Rihanna’s Rebelle Perfume

  1. Joanie Smith says:

    I love Rebelle, would like to see powder and creams in this

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